our story

We are revolutionising the way women support their bodies through perimenopause and menopause. 


WomenWise is a midlife health and wellness company powered by technology. We’re on a mission to help women make informed treatment decisions so they can thrive through perimenopause, menopause and beyond. With unique insights and individualised recommendations, our aim is to empower women to be able to take the menopause in their stride.


Many of us worry about the menopause, but it doesn’t have to be a worry.

We just need to know what support will make a difference to our bodies and how to incorporate those changes into our everyday lives.

We have first-hand experience of the menopause.


WomenWise was founded by two friends – one a Nutritional Therapist, the other a Brand Consultant. We know what it’s like to go through the menopause and have first-hand experience of the limitations of generic menopause support.


We think about the menopause a lot, so you don’t have to. 


Our clinical and nutritional teams have dug through, absorbed and interrogated hundreds of scientific papers in order to create WomenWise. We are committed to keeping abreast of the latest findings to ensure you always get the very best support possible.

Our Team

Sarah Williamson

Qualified Nutritional Therapist with over 20 years experience and a focus on research-backed health interventions. BSc, DipION (dist).

Victoria Keith-Roach

30 years experience in marketing and building brands. MA Econ (Cantab).

Pip Fleming

Nutritional Advisor
Qualified Nutritional Therapist with 20 years experience. BA (Hons), Dip ION, mBANT, mCHNC.

Dr Farzad Entikabi

Clinical Advisor
MSc, MRCS (Eng), MRCGP, DFRSH Founder and Medical Director Prime Health Partners   NHS GP Partner, GP Trainer, PCN Clinical Director.           Co-Founder Doctor Care Anywhere.

Alice Smellie

Menopause Campaigner
Journalist, co-author of the critically acclaimed Cracking the Menopause with Mariella Frostrup and a co-founder of campaign group Menopause Mandate.


Sleep Expert
DClinPsy CPsychol MSc BA (Hons) PGCert Clinical Psychologist & Co-founder of The Good Sleep Clinic. Guy's & St Thomas' NHS Foundation Trust. Registered with The Health & Care Professions Council & The British Psychological Society.


Menopause Expert & Clinical Sexologist
MBChB MRCGP DFSRH Dip. Pall Med FECSM GP, BMS Accredited Advanced Menopause Specialist & Trainer, Clinical Sexologist​, Committee Member of British Society of Sexual Medicine. Co-founder Spiced Pear Health.


Menopause Expert & Clinical Sexologist
BSc, MBChB, MRCGP, DRCOG, DCH, DFFP GP, BMS Accredited Advanced Menopause Care Specialist, Clinical Sexologist. Co-founder Spiced Pear Health.

Terry Owen-Jones

Nutritional Advisor
Longevity expert and lecturer at CNELM. Focus on nutrigenetics and nutrigenomics. MSc, Medical Biochemistry; Nutritional Therapy.

Dr Alice McGee

Clinical Reviewer
MBChB MSc ClinEd FemTech Clinical Advisor. Medical Doctor. Clinical Research Fellow in Women's Health.

Michaela Newson

Nutritional Therapist
Registered Nutritional Therapist with additional training in Functional Medicine. BSc, PG Dip, mBANT, mCNHC.

Claire Finlay

Exercise, Life Coach & Master NLP Practitioner
Exercise and Life coach. Owner of Transition Zone and Resilience Zone.

Dr Stephani Bernard

Clinical Reviewer
BA BMBCh (Oxon) MA (Cantab) DCH MRCGP DFSRH Dip BSLM/IBLM; NHS GP Partner, PCN Supporting Clinical Director, Certified Lifestyle Medicine Specialist & Founder of LifestyleRx

Jamie Clements

Breath Coach
Specialist and founder of The Breath Space. Proponent of the life changing potential of breathwork and altered states of consciousness.

Emma Brockwell

Pelvic Health Physio
Specialist Pelvic Health Physiotherapist. Author and podcaster. Committed to improving women’s health from pregnancy through menopause and beyond.

Dr Bhavika Vaghani

Clinical Reviewer
MBBS, BSc, RCGP, DRCOG. GP with a specialist interest in women’s health and lifestyle medicine, honorary board member for L’oreal, Darzi Fellowship in Healthcare Management.

Claire Foss

Nutritional Therapist
Registered Nutritional Therapist specialising in female health and the menopause. Dip ION mBANT mCNHC.

Kerry Wilde

Confidence & Embodiment Expert
The Soul Stylist uses her 25+ years in the fashion industry to help women in midlife align their inner values with their outer message and regain their confidence and clarity when dressing.


Skin & Beauty Expert
MBBS, MD BSc; Founder of The Soni Clinic; UK and US trained plastic and reconstructive surgeon, who specialises in the ageing skin primarily focusing on the non-surgical and surgical aesthetic treatments.